Design, Typography & Graphics with tips and tricks for
design, printing, photography and publishing of all kinds
The official publication of The Design
& Publishing Center. The best place to start is with
the latest issue of the Newsletter
June Layout ideas for designers and non-designers alike...
Put your portfolio on the fast track
Amongst pomp and circumstance, many graduates are hitting the pavement this spring
looking for that pie-in-the-sky job at the dot-coms, design studios and graphic arts
firms. Each year the Design & Publishing Center get dozens and dozens of phone
calls, letters and resumes all touting the awesome talent and experience of each
new crop of graduates. We tip our hats to you with a little advice.
In today's market place for creatives it's not enough to have credentials. You've
got to get the prospect's attention. The creative market is flooded with people looking
to strike it rich from the dot.coms. Most have no credentials, yet are able to cut
through the visual pollution with something exciting, or by price alone. Talent will
go unseen much of the time if you don't get the attention of the prospect.
__ Talent who has researched and found the selection
of prospective employers can use the 'hit and run' technique. Get the person's name,
and mail them a series of custom post cards that you've created just for that prospect.
You should get a call by the third card. Print them out on good post card stock,
or get color laser prints and affix them to the post-card blanks available at Kinkos.
Send them something unique...
Send a video, CD-rom or a diskette. These captivate the attention where paper resumes
won't. Sure you'll still have to have your printed resume, but something out of the
ordinary will seem much more exciting to the recipient. I've never been able to resist
a video or CD that arrives in our mail box. Getting noticed and getting brain space
is the key to getting discovered.
__ Here's a sample sent to us by Williamson
graphics on a CD-rom. Once you've mastered your CD data, it's an easy matter
to burn them on demand as you research new potentials. Make sure to create a cool
A Disk with a Great Cover Gets Attention
__ This fancy disk jacket caught our attention more than the diskettes did.
It was screen printed and unfolded to a rather unique shape. It contained two disks
with interactive portfolios on each disk -- PC and Mac! Great promo.
Templates and instructions available at the Loading Dock of the Publishers'
[ The Design Center ] _
[ DT&G Magazine ] _
[ DTG Newsletter ] _
[ Designers' Bookshelf ]
Want to discuss it? Subscribe to The Designers' CAFE
You are visiting DT&G Magazine: http://www.graphic-design.com/DTG-Library.html
Writers, Designers, Consultants,
Publishers are encouraged to become published in The Design Center Publications!
This is a Spam-Free web site. Help support
a healthier Spam-free environment! Thank you for visiting the DT&G
Magazine wing of the The Design & Publishing Center at http://www.graphic-design.com/DTG/
The Design & Publishing Center is an Affiliate of The Graphic Design Network
at Graphic-Design.Net, Amazon Books at Amazon.com, as well as The News-Serve Network at News-Serve.net,
The User Group Network at User-groups.net, The User Group Academy at UGAcademy.org, and The Desktop Publishing Jumpstation
at DTP-Jumpstation.com ........ Notes: The screen shots herein represent the copyrighted
works of their respective owners, and are used here for editorial demonstration purposes.
please read and be aware of our Legal Properties & Disclaimers
document. Not all areas of the online environment allow special characters such as
the registration and trademark marks. This file will alert you to proprietary works that cannot be
duplicated or distributed. Copyright 1996, 1997, 1998, 1999, by Showker Graphic Arts,
The Design & Publishing Center, on behalf of the respective authors and artists.
ALL RIGHTS RESERVED. &photographic, Photoshop Tips & Tricks, &Type, WebDesign
& Review, and Pixelsmith are all trademarks for The Design & Publishing Center.
Other products mentioned in these pages are the registered trademarks of their respective