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If you're wondering what you could do with all those digital photos
of the kids this year, this idea will be a smash-hit, for anyone on your gift list...
year we like to highlight some of the outstanding samples we've seen and ask ourselves
is there opportunity for a do-it-yourself project.
__ Such is the case with this stunning promotional card
sent by Progress Printing in Lynchburg, Virginia. These guys have been my favorite
color printing firm for going on 25 years, and they never cease to amaze me with
some of the things they come up with. (click to see an enlargement)
__ This is four identically cut pieces of 8 point cover
stock, each with its own lavish 5 color/plus varnish message. The panels together
give you spaces for 24 images in 2-inch squares. The whole display collapses and
mails flat in a standard 7-inch square envelope. (click to see
__ This is NOT a project for the casual inkjet jockey
because it requires printing both sides of the sheet, and will need some rather delicate
cutting. Yes, you could have it printed and die-cut, and I'm sure Progress will be
happy to let you utilize the very same die. However for one or two up to a dozen
gifts, this is a prize that the recipient will want to keep.
I'm including the template and some instructions for this in the Publishers' Warehouse
for those of you who wish to give it a whirl.
__ Keep in mind that while the project requires some stiff
paper, you'll be printing one side of the sheet, then gluing it with another, back
to back, which should give you sufficient bulk.
I don't recommend doing the final cut-out until you've glued the sheets back to back...
better to cut them both at the same time. Be sure to include at least an eighth-inch
of bleed because your cutting skills may not be quite as accurate as you'd like them
to be. Use a bright window as a light box to see through the paper while aligning
the sheets back-to-back. Hold them in register with a little tape then glue with
a non-water spray adhesive. The ultimate product for laminating the two sheets together
is double surface dry-mounting material available at your local art supply, or photo
store. You can also mail order from Charettes. (My favorite for 30+ years: 800-367-3729.)
__ Once printed, and laminated it might be a good idea
to spray with some Krylon Crystal Clear or other good spray varnish coating. For
a dazzling effect, drop the uncut sheets off at Kinko's for plastic lamination into
a permanent object'd'art. WOW!
__ Take your time and plan to make a few mistakes. (Don't
feel bad. I had to make six of the darn things before I got the template just right!)
Once you've made your first prototype, the next one will be a cinch! Have fun.
Download our "Photo Tent" (Adobe Illustrator Cutting
Template) from the Loading Dock of the Publishers Warehouse
Here's another idea: the "Calendar Tent"...
c2001 Fred Showker, DT&G Magazine
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