&Type!_/_ Type Voice_/_ Initial Letters _/_Festival: Gallo Fonts _/_ Letterheads _/_ Goudy Birtham _/_ Village

When you read the first few pages of Type Rules, you'll understand why I call this book, from Ilene Strizver, the most significant typography book since Alex White's Type In Use.

Author Ilene Strizver writes:

I can trace my interest in type and letterforms back to the posters I drew for my junior high school elections. I can remember spending hours on the lettering, measuring out the strokes of each character, the spaces between each letter as well as the spaces between the lines. Those posters would appear extremely crude by professional standards, but my interest in the geometry of letters and the relationships between their positive and negative spaces was evident even then.

After studying music and then fine art in college, I was lucky enough to have landed a seat in Ed Benguiat s lettering class at the School of Visual Arts in New York City; my life was never to be the same again. Ed instilled within me the passion for type that I have today, and that with which I will attempt to infect you. The bad news is if I succeed, there is really no cure for it; the good news is "catching it" will open your eyes to so many exciting things you have never seen before, and allow you to enjoy and appreciate the world around you in a completely new way.
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Type Rules

Is that a noun or a verb? Both. Type Rules gives superb tutorage in the ways and arts of type and typography. No, it's not steeped toward publication design as is Alex White's Type In Use, but rather a survey of proper, historic, tasteful, innovative, and creative ways of type.

Each page is a luscious immersion in the stuff that makes good type. You already know my love an passion for typography... well, this is the book I would dream of writing if I were to write about typography.

If you don't buy it, you'll be missing a most important opportunity to increase your skills and understanding of typography by quantum leaps. And that's all I'm going to say.

A full review, along with sample pages and spreads is in the "Editor's Choice" at the Designers' Bookshelf.

Type Rules is from North Light Books, and is available through the Design Bookshelf in association with Amazon Books.


Ilene Strizver is a typographic consultant, designer and writer specializing in all aspects of typographic communication. Her primary client is ITC, where she directs the typeface development program..

Ilene Strizver on Initial Letters . . . Back to &Type!

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