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Medical Billing & Transcription

needs more clarity, less hype

In the original review request of Medical Billing & Transcription, the author commented: I am having trouble getting the site together. This is a business that I am starting and would like help in getting it together. This is a one-stop medical billing and transcription service, along with legal transcription. Any comments would be greatly appreciated.
Reviewed by: Bennie C. Taylor
A previous review of this site only discussed the HTML. Since a brand new webmaster needs a little help with content management as well, I am adding a few points for consideration.
Don't hype me
Studies have shown that most readers do not like promotional writing on a web site. They prefer objective facts. I would like to know more about your business.
      For example, maybe you should give some details about your approach to billing and management.
  1. Why do you call your business "creative?"
  2. Do you plan to offer your services locally only or universally? How would you do this?
  3. Who are the people who do the billing and management? What are their qualifications? What experience do they have doing this sort of work?
  4. How much do you charge?

In other words, back up your claims with facts showing why your business can benefit a potential client.
Visual Clues
If you have a friend with a simple graphics program who is willing to spend a few minutes, you can create a very uncomplicated page, something like this.
And please, remove the counter!
Posted: 9/2/2003

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