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Good content, confusing navigation

GeoProducts (2)

This is a review of GeoProducts Company Site, original comments: I worked with the company to try and put together a site that would provide some basic information on their product and how it can be applied. It is mostly for business to business.
Reviewed by: Bennie C. Taylor
 
This is a relatively small website which offers an indepth description of a product and its applications. The content is technical enough to be quoted in a research paper, yet it is comprehensible to the layman.
      The home page is attractive and provides the desired basic information - an introduction to the product, a neat logo, and links to major subpages. The company's location and contact information are also provided.
      Small photos relating to key information are present on most subpages. These are somewhat larger than standard thumbnails and could serve alone. There should probably be a note telling the viewer that a larger version of each photo can be opened in a separate window. The graphical images are informative, but in a couple of instances the font is almost too small to read.
Navigation
Basically,the navigation is clear with one confusing small menu on a subpage. However, a visitor who is knowledgable about this type of product might be looking for specific information located on a subpage. Thus, an expanding menu which includes all subtopics on their various levels might be beneficial here.
      The product is allowed to sell itself on its own merits. The author very subtly creates the impression there is no competition worth consideration. Mt. Cheaha Web Design http://www.mcwebdesign.us/
 
Editor Notes:
Another review from Bennie Taylor of Mt. Cheaha Web Design. Excellent points, Bennie -- the texts are a bit technical and could possibly benefit from a more 'friendly' initial entry to the information.
      Be sure to see the second review of this site
 
Posted: 1/1/2003

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