Online Social Media Update : Get your online strategy into high gear for the new year

Here we go ... another year, another opportunity to strike bigger numbers. This time of year means even more online social activity -- the holidays are over and it's really cold for the northern hemisphere. Look at the numbers for Pinterest, Facebook, LinkedIN and even Google+ and you'll see record-breaking traffic stats. So during this lull ... get ramped up for spring!

  • 5 Ways to Use Pictures to Tell Visual Stories With Social Media
  • The Complete Social Media Spring Cleaning Checklist
  • Is It Possible to Measure Social Media ROI?
  • The Social Life of the App-Addicted Teen
  • Twitter embraces its data and buys Gnip
  • 3 tips for using Facebook hashtags
  • ... and the continuing world of social media and networking
December 18, 2014

Online Social Media Update : December ends the media year with the big activity season

This Social Media update helps close out the year. But it's not so much of a bang as it is as a shout. 2015 will probably be a better year -- and as internet and interactive rules change, you've got to get your new year's strategy going. This media update should get your creative juices flowing!

  • Basic Approaches: Overhaul Your Social Media Marketing Strategy
  • Massive and growing volume of free research: 27 million docs
  • How Jack Daniel's reacted to Facebook cutting organic reach
  • Use Facebook to Your Advantage, Despite the Changes
  • 5 Tips for Using Social Media During Conferences
  • Social media advertising works: Here's why
  • ... and the continuing world of social media and networking
December 4, 2014

60-Seconds #315 : LinkedIN thinks 360,000 people, including me, are stupid.

From time to time I actually read some of the crap the social networking sites keep spewing at me. Today LinkedIn sent me an email with the big reversed-out head that reads : "Must Reads for Fred" -- wow they've noticed me! But what they actually sent just makes you laugh! August 29, 2014

60-Seconds #313 : Google Link Removal schemes raise a lot of questions

Ever since the bottom dropped out of the Google AdSense revenue I've searched and puzzled for an answer without success. Then I began getting Link-Removal requests from sites I had vetted long ago. Then one day Chuck Green, owner of the Jumpola web site asked a question on Facebook. The comments to that question inspired me to share my experiences with Amazon affiliates, Google, Panda, Penguin, SEO, searches, link removal requests, and the cybercrime industry. July 26, 2014

60-Seconds 309 : Is the news really news?

What do you think about the news? As graphic designers we can be terribly influenced by the news -- or not. How do we digest the deluge of news into thought patterns that contribute to our design creativity in a positive way? Or do we just absorb it all? Does the news shape your life? Are you fed up with it? Do you think it's biased or fed to you through colored filters and glass? Should graphic design reflect the news? No? Yes? Today's article on Tom Ashbrook's "On Point" -- the NPR opinion radio show -- was thought provoking and enlightening. February 27, 2014

60-Seconds 308 : Who do you like on Facebook? Do you keep track of them all?

After running Sandy's story about using Facebook "liking" I decided to take a look at my Likes -- just for fun! Do you use Facebook? Do you often click "Like"? Do you know who you have liked in the past? I've been clicking like for a long time, and I recently went back to find one of those pages I could vaguely remember and was in for a big surprise! February 24, 2014

60-Seconds 307 : 10 Creative Rituals You Should Steal

When I saw the reference to this article in a recent email spam, I had to pause. They used the famous quote from Ben Franklin that I have used in my Creative Layout workshops and seminars since the 1980s. I figured anyone who uses that quote must have something intelligent to say. February 12, 2014

60-Seconds 304: Moaning about government surveillance? Seriously?

I have to write this rant once about ever couple of years or so. I preached it in the late 1980s, I preached it in the mid-1990s, then again in the 2000s and I guess it's time again. January 10, 2014

60-Second Window #300 : Junk Mail Names

You know you've made it when Google recognizes ghost names you made up a decade ago. But there's more to this story -- as I discovered one of my pseudo names from the past is a real live person! Yikes!!! July 24, 2013

What happens to your digital estate and online holdings when you die?

Have you planned your online estate? While nobody wants to talk or think about their own death, you owe it to the ones left behind to do some serious planning. My estate planning attorney says treat that just about like any other property you own. That's the starting point. Although your digital estate carries its own set of rules, it needs careful, accurate estate planning just like your real-life estate. April 21, 2013