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Promo, Promo Slow Month Blues

Here we are in February, and business is slow. Take this advice for a quick, short, low cost, powerhouse promotion for Valentine's day and your customers will be calling you back! January 26, 2015

Ted Leonhardt: Ten Interviewing and Negotiation Tips for Creatives

Design management consultant Ted Leonhardt, formerly global head of Anthem, has penned a series of columns dealing with business issues facing emerging designers. In this edition, Ted helps up-and-coming creatives approach the interview and negotiation situation with confidence and ... success! January 22, 2015

An amazing virtual business card that automatically shares between devices

This new app for your iPhone , iPad, and iPod touch devices actually solves some problems that business people have faced for some time. gCard is a virtual business card that allows users to electronically share their information. January 15, 2015

Dozens of Actions will automate your most used operations to streamline your life

There used to be a program called "Quick Keys" that did everything you wanted, automatically at the touch of a key. I loved that program! But, now, you can quickly convert image or audio files, translate text or emails, add images and files to emails, compress or uncompress archives, and uninstall applications -- with a drag-n-drop, or keystroke. January 8, 2015

Top 100 most shared articles of 2014

Mainstream news and online sharing stimulates conversations for some of the most ‘talked about’ research articles this year. Alternative metrics provider Altmetric LLP has looked at the top 100 academic papers receiving the most online attention in 2014 – and the conversations happening around them. December 16, 2014

Marketing Update : 2015 Strategy, Using images, Optimization, Marketer in PR

Here comes 2015 -- is your strategy in high gear? Here are some serious articles I've earmarked for this issue. Hopefully you're on your way into 2015 with some new energy. Get your PR hat on, and your Graphics tablet going and you'll do a great job!

  • Your guide to using images in your content marketing strategy
  • Publishers vs. LinkedIn: The Next Heavyweight Fight?
  • What exactly is 'dynamic creative optimization?'
  • Your Content: Lock It Up or Set It Free?
  • The new age of public relations
  • Every marketer is a publisher
  • ... and more
December 15, 2014

Marketing Update : Converting customers, covering bases, email, SEO and PR plans

Now turn your marketing powers toward the slow winter season, and hopefully, an exciting spring rebirth. First, however, take care of the lingering marketing activities and firm up your 2015 strategy!

  • Four Ways Service Companies Can Convert More Customers via Email
  • How many marketing bases can you realistically cover at 1 time?
  • 2 critical but often overlooked email marketing metrics
  • 4 reasons why you should combine SEO, PR strategies
  • PR insider: More fans than plans
  • ... and more
December 1, 2014

Online Social Media Update : 2014 to 2015 Social Media rules changes daily

This Social Media update is the first in several months, so we've got a lot of catching up to do. 2014 continues to have changes for Facebook, Google and LinkedIN. But there are some new developments out there on the horizon, so let's get going

  • What to Do When Social Media Is Not Working For Your Business
  • New Research Shows Which Social Networks Ideal for Marketers
  • 2015 : Social Media Trends Every Entrepreneur Needs to Know
  • The next wave of tech change: Self-publishing and libraries
  • Inside the Science That Delivers Facebook and Twitter Feeds
  • How old school publishers can win in the digital age
  • 3 Essential Podcast Tools for Stellar Webcam Events
  • ... and the continuing world of social media and networking
November 27, 2014

Marketing Update : high traffic, authorship and the dark side of marketing

Okay, you've made it through another year of marketing, and the high-traffic marketing season is just about over. If you've missed your mark, there's no use on trying to regain lost action -- just get started on the next season!

  • How much of your marketing strategy do you dedicate to content amplification?
  • Content’s Growing Role In The Integrated Marketing Communications Plan
  • Three Good Reasons Why Google Authorship Still Matters
  • The Dark Side of Content Marketing [Infographic]
  • Lon Safko asks : Is Your Email List Dirty?
  • ... and more
November 24, 2014

Share Calendars, Projects, Tasks with SmartDay Online, Sync To Devices

Seriously, too many businesses -- particularly creative businesses -- fail because of lack of management and coordination. This might just be the way to tie all the loose ends together to make a cohesive team in the field. Advertisers, Photographers, and any creative art that requires a team is game for this app! September 16, 2014