THE BUSINESS DEPARTMENT for graphic designers and creatives, including: management, covermarketing, promotion, accounting, bidding, legal issues, copyright and operating your creative business for maximum profitability.
Is your business profitable? We'll try to help!
GO BOOK OF THE MONTH : Book Yourself Solid Illustrated: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and SellingJoin our DTG FACEBOOK FaceBook Group and follow us on DTG TWITTER Twitter

RSS

Free eBook Reveals How 27 Writers Published their Books as Book Apps

Award winning book app author, speaker and coach, Karen Robertson, takes readers through what a book app is, the step-by-step process for creating a storybook app and shares the personal stories 27 writers who've published book apps for the iPad. May 19, 2013

FileMaker Design Studios Scheduled for Oakland

Here comes the event for Filemaker Developers : Design Studio June 4 - 6 in Oakland California. This three day training will be lead by veteran FileMaker Developer's Conference Speaker, Don Levan, President of Vanguard Custom Software and Founder of the Craft of FileMaker. Attendees will learn a formal process and set of practices for designing exceptional applications and interfaces. May 14, 2013

Ally Lands A Brand

Design management consultant Ted Leonhardt, formerly global head of Anthem, has penned a series of columns dealing with business issues facing emerging designers. This is the second of the series of five pieces, which explore: How to land a brand design assignment, learning to negotiate, getting a job at the firm of your choice, and taking control of salary negotiations.... April 29, 2013

Can magazines be a viable advertising option for small business?

For many small business owners, advertising is limited to a restricted number of avenues. Cheap pricing and the potential for exponential sharing almost automatically throws social media/online marketing into the forefront. Begging the question; in an increasingly digital world, is print advertising still worth the investment? Some evidence suggests it is. April 24, 2013

62% of Marketers Don’t Know How to Measure Social Media Advertising

Content marketing start-up Uberflip has released a new infographic about the state of social media advertising. Given mass consumer adoption of social media, over 75% of brands have incorporated social advertising into their integrated marketing budgets. March 26, 2013

Carson becomes a professional

Design management consultant Ted Leonhardt, formerly global head of Anthem, has penned a series of columns dealing with business issues facing emerging designers. This is the first of the series of five pieces, which explore: How to land a brand design assignment, learning to negotiate, getting a job at the firm of your choice, and taking control of salary negotiations.... March 26, 2013

IOU: What To Do When the Chips are Down

My friend Susan Kirkland is back again this month with some sage advice for those freelancing or running their own business in the creative world -- trying to survive in an edgy economy. March 19, 2013

Google's 'Enhanced Campaigns' a challenge for advertisers?

You may have already read my 60-Seconds column about false advertising -- but the online advertising world faces a number of challenges -- quite possibly the biggest challenge is from Google. Here, Greenlight's Angela Knibb helps shed some light on the whole sordid mess! February 27, 2013

LAWS of Authorship

One almost famous photographer I know put out a remarkable self-promotion piece -- a calendar so simple and stunning, everyone wanted one. It was a series of posters with spot varnishes printed in full color on 100 pound coated cover. He stamped a copyright mark on each and every image used to produce those promotional pieces -- but this story turns out a little different than you'd expect. February 25, 2013

Are You Stuck in a Spiral? 6 Steps You Can Take To Get Out!

The Design Center and DTG Magazine welcome back Sandy Wright-Hibbard - Social Media Strategist, Marketing Consultant, Designer, and Writer - with Lyric Marketing, to share some of her wisdom for this year's Designing Women edition . . . February 20, 2013