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Stop, Think, Go, Do: How Typography & Graphic Design Influence Behavior
Stop, Think, Go, Do takes a hard look at graphic design that alters behavior through type, color, form, and composition for various purposes and with distinct results, but always with one common purpose: to manipulate the conscious and subconscious.
This revolutionary guide is not only the first to look at how typography in design creates a call to action, but it also explores type and image as language. Stop, Think, Go, Do is packed with arresting imagery from around the world that influences human behavior. Page after page, you'll find innovative messages that advocate, advise caution, educate, entertain, express, inform, play, and transform.
Full story : How Typography & Graphic Design Influence Behavior
The Object Poster, the Visual Pun, and 3 Other Ideas That Changed Design
With the introduction of chromolithography during the late 19th century, a major shift in advertising form and content altered the way graphic design was practiced.
The ability to reproduce color images gave rise to a new popular art that not only persuaded but entertained. Posters were like grand canvases filled with fanciful figures, mirthful metaphors, cool colors, and artful letters. But artists, being artists, were not content to use one method alone, and their visual approaches evolved into numerous complex graphic styles.
Full story : www.theatlantic.com
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100 Ideas That Changed Graphic Design #92
In the third of a series of extracts from new book, 100 Ideas That Changed Graphic Design, the authors look at 'the vernacular'...
SEE : creativereview.co.uk
Full story : Creative Review (blog)
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Adobe launches Creative Suite 6 with advanced 3D tools, new Creative Cloud
As if you didn't already know, Adobe has officially launched Creative Suite 6, its latest collection of software for design, Web and video professionals, along with the new Creative Cloud, a new subscription-based hub for making, sharing and delivering creative work.
The new Creative Suite 6 features Photoshop CS6, which sports performance and workflow enhancements, as well as advanced tools for 3D design. Adobe said the latest Photoshop addresses the unique needs of the graphic design, video, Web, architecture, medical, manufacturing, and engineering industries.
Full story : duh ... Adobe
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