DTG News and Else
DT&G:   Vol. 18, Number 4,   April, 2008   ~   The eZine for Design, Typography, & Graphics   (since 1990)  

DTG April : Color -- What's on your palette?

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What's Here:

April 2008: The Color of Spring

It's time to shed those dull, muted colors of winter and dawn the bright, light pastels of spring, as we celebrate our annual Spring Color issue. This month we also round our with some more entries from those Designing Women!

Light, Bright, Color, Right

... how color palette can make your vision sing, using colors to evoke a feeling, mood, sense of time or place. Let's take a look at some works of this year's Designing Women, and see how they use color to bring their visions into full light! Building Color? What's in your palette?

Decoding Design

George Engel reviews Maggie Macnab's awesome new book all about symbols in graphic design -- he includes pictures and some links you're sure to enjoy! This is recommended for everyone Decoding Design: Understanding and Using Symbols in Visual Communication

Designing Women: Stacey Dyer

from a fine arts Painting background, to rock band lead singer and publicist comes Stacey Dyer, graphic designer par-excellence and her Triple Frog LLC a balanced design firm dedicated to printed and interactive media. Stacey Dyer: Rock on!

Designing Women: JudyAnn Dutcher

from Santa Barbara, CA, JudyAnn didn't start out to be a graphic designer -- but through a career move, she certainly became one, applying lessons learned in the services industry to become a versatile and practical designer... visit Dutcher Design: web.graphics.solutions

Designing Women 2008 Part 2

... This month, Janet, Maryvonne, Becky and Christina join us in the April Creative Net to share their brief vision -- and a glimpse at their work. But don't worry, their links are included and you're in for some spectacular eye-candy... I guarantee you'll enjoy Designing Women, 2008

Color Palettes in Design

The art of color is a difficult art to learn, and apply. So many people today think they can design a pleasing color palette, but really cannot. But one thing they can do -- seek out the fabulous Art Nouveau design and ornament period for an unlimited wellspring of ideas for Color Palettes in Design

Business: Top 10 Marketing Mistakes and How to Avoid Them

It's been a while since the last time we shared some marketing tips, so this is overdue! If you organization is lagging behind, you'll want to tune up your outreach, understand these situations, and recognize the Top 10 Marketing Mistakes and How to Avoid Them

Where to get it printed?

Speading of business -- sooner or later you'll need some printing. You should consider getting some prices from OverNightPrints. They're a DTG / Design Center sponsor, and promise high quality business cards, greeting cards, postcards, and brochures at good, fast, competitive prices. They've supported you, so give'em a chance.www.overnightprints.com

Soft Soap revisited

A year after our article on a certain self-promotion from the 1970s, one of the creators of that promotion, Ron Mabey of the famed Mabey Trousdell studios -- writes to shed some light on the original creation of that controversial promotional box called ... SOFT SOAP

Photos too big for online

Since photos from a digital camera or a scanner are usually too large to be deployed to any online use, they should be reduced and optimized so they download quickly and can be viewed in a single screen. Unfortunately too many people use the "shovel" concept and just dump their photos into web pages and email. The results are terribly slow delivery of the photos -- and in many cases, the end user can only see a small portion of the image and is forced to scroll around. Consequently, many people just hit the delete button and never see your photos. Quickly scale photos for online use... try www.photosize.com

Reviews: Help for Digital Photographers

This month we focus on digital photography and getting ready for the spring/summer shooting season...
* Digital Photography Companion the practical photography advice you can take anywhere
* Digital Photography from the ground up
* The Photograph for the serious intermediate and advanced photographer
* Photonic for Flickr Mac OS X's first full Flickr application
* LightZone access to extensive video tutorials
* Ultimate photo retouch kit for PROs ONLY!

Web Site of the Month: Richard Deverell

Richard is a professional illustrator and freelance cartoonist based in Bath UK. While the bulk of his work is of cartoon style, visit his airbrush and line art portfolios for some rather nice work. Also visit the logos section for both calligraphic and cartoon logos. www.richarddeverell.com

Beware of Content Hijackers

If you utilize content submitted from outside your organization, beware. There's a popular new trick being utilized by some greedy site owners is to copy content from one web site -- replace the links and author names with their own, and send it in to be published in your web site.

As you know for years we've provided promising new writers a platform to get their writing out. We work with the writers to develop their stories, and get them published.

However we recently began getting a landslide of articles from India, and some of the Pacific rim countries. Most were written poorly, but as the weeks went by the writing vastly improved. At one point, an author proposal came in which had merit for publication in DTG. But it was almost too good to believe. I Googled some of the "unique" passages and found the same article spotted in many web sites. One of the web sites was the original author! They had no idea their article was being pirated. But the author name and the links had been changed. I followed up on the links and found them leading to affiliate revenue sites with no content other than Google AdSense links. I had discovered the scam. Digging back through many of the previous submissions revealed that ALL were bogus and hijacked from other authors. About 6 different IP blocks were involved, all except one are located in India. We've since blocked those Ips from our submission forms -- but I thought I would pass this along to you.

Codeless web sites

If you would rather not dig under the hood and work directly with web html code, then Freeway 5 could be for you. With its traditional page layout approach, Freeway makes it easy to create dynamic websites without the need to write code... you need Codeless web sites

Lose your camera manual?

Kathryn lost hers, and writes to tip DTG readers on Camera.ManualsOnline.com -- where she found what she was looking for. Generally, manualsonline.com has lots and lots of missing manuals. I'm glad they've added cameras! camera.manualsonline.com

The Designer's Bookshelf for Spring

There's so much new, we cannot do it in a single page... every department has some very hot new titles... * Graphic Design * in Desktop Publishing including InDesign and QuarkXpress * in Adobe Photoshop & Photography * in Web Design and Multimedia * in Graphics and 3D Rendering * for Business, Mac users, General Computing and the iLife and they're all in the Designer's Bookshelf

Publishers Warehouse to return

As you know, our server melt-down left quite a mess the first of the year. We rebuilt quickly to keep your Design Center continuously operational with the exception of the warehouse loading dock. That took quite some doing! However, it returns during the month of April. It's not open now -- in the next two weeks or so, we'll be back open for your downloading pleasure.

&ELSE... freebies and cool stuff

This month's &Else includes: David Pogue * Silverlight 2 * iPresent slideshow utility * Digital storytelling * Toolbox gets vector * FLUX * Conference Velocity * ShoveBox * iForm HTML forms * Drawing with Scribbles * and a lot more... ! News, Reviews &Else!

April is brought to you by ...

"Spring Pastel" -- this month, we decided to let others in on providing our monthly color thought. Designer Joyce Dalman picked up the challenge. Spring is here! A wonderful time for your pastel palette (?) But Pastel is also the medium... sometimes! It is said that April was named thus by Venus*, as Aphrilis, from her Greek name Aphrodite* -- and ALL illustrators and designers SHOULD be familiar with a famous image by Boticelli! (for links, check the upper right-hand column of the News page)

Looking ahead: May, June July

Next month we have a special treat -- Maggie Macnab will be with us to share some special insights into her new book "Decoding Design". See George's review in this month's issue. We'll also have some more color stuff!

June: opens Design Summer and we'll take those digital cameras out for a spin. It's looking like a good summer on the way for graphic designers!

For now, have a great time in the April DTG

Once again you've wasted a perfectly good hour reading the DTG newsletter. Hopefully all is not wasted and you've gained at least one helpful tidbit of info

Fred Showker
Editor / Publisher, DT&G Magazine

A Thought for April... and beginnings:

Take the first step in faith.
    You don't have to see the whole staircase,
        just take the first step.

           -- Martin Luther King Jr.

PS: if you've made it this far, excellent! The folks at the Publishers Warehouse are telling us that the loading dock will be ready to go any day now. Watch this spot for the address when it becomes available!

WHO IS Fred Showker?

Advertising in the Design Center: When you advertise, your small contribution to the Design Center helps us continue the mission... and get's you lots and lots of traffic and visitors to your web site! Just ask us how.

Participate in your Design Center

Lots of fun and information for all... don't forget, any community is only as good as the participation of its members. We invite your tips, tricks, comments, suggestions and camaraderie.