Facebook Advertising: Should you bother?

Here you go, on the day Facebook goes public, in one of the biggest stock market IPOs in history, we're asking should brands bother with Facebook advertising if 44% of people say they would never click on a sponsored ad? A global survey undertaken by the independent digital marketing agency, Greenlight, reveals 30% of people 'strongly distrust' Facebook with their personal data whilst 44% say they would ‘never’ click on Facebook sponsored ads, all of which indicates Facebook's advertising programme has an upward struggle. It's going to get interesting! May 18, 2012

Instant America

Can you wait a minute? Can you wait a second? According to this infographic, America's obsession with having instant access to information online, from video to all other types of digital media, says you can't wait... March 30, 2012

Can you use it?

If it's there, can you use it? While I was putting together the article for Pamela Wells this month, that question presented itself once again. Searching for images of Pamela's writings and products I turned up an interesting set of images that immediately underscored the issues of SOPA and PIPA. March 1, 2012

CES Videos

Thanks to Retrevo for keeping us updated on all the action at this year's CES -- here are our favorite videos, courtesy of Retrevo January 31, 2012

Top Ten New Year's Resolutions for organizations

As the world continues to shrink, and people continue to migrate away from local organizations and clubs, here are ten things you can do in the coming year to pump some new life into your club. December 28, 2011

Tangling with CraigsList scam artists

'twas the night before Christmas and all through the house, someone is getting seriously ripped off by an online scammer on Craig's List. Some experts have estimated that millions of dollars will be lost this holiday season because victims didn't immediately recognize they were being scammed. Read along as I have a little fun with this one -- and illustrate how to avoid getting trapped yourself! December 16, 2011

Websites that suck

hard web design lesson to learn, this web design critique turns up two good reasons to study the masters . . . in web sites that suck November 14, 2011

Google Plus ... maybe

So, there's a lot of buzz about Google+ (plus.google.com) and how it marks the end of Facebook. When I got the email from Lynn to join up on Google-plus, that was the beginning of this story. November 8, 2011

Hello, my name is Peggy...

Did you ever get one of those 419 Nigerian scam emails? Did you know what to do when you saw it? Of course you did. But evidently, many other people aren't as smart as you. If I replied, this is probably what I would write . . . October 20, 2011

Digital Forensics Solve Crimes

The good guys are getting better and better at capturing online criminals. Digital Forensics plays a huge role in solving all kinds of crimes. This article from the FBI is a sober reminder that what we do on a day-to-day basis can and will be held against us! July 9, 2011