Ad Blockers : Whitelisting ads, killing ads, advertising scorched earth, where will it end?

NO ADS | NO TRACKERS | NO MALWAREOnline social media update from DTG Magazine It's beginning to get crazy -- what the industry is doing to protect the golden egg. If they just used some tasteful advertising, it wouldn't be so bad. But they want to gouge you and prod you and corner you into clicking their buttons. One page I visited recently was so riddled with ads, the content couldn't load. It's ridiculous. At least some people are doing something about it

  • Whitelisting Ads Vs. Scorched Earth: What's The Best Approach?
  • As Apple and Google take aim at ads, publishers tremble
  • Killing the Advertising Parasite
June 20, 2017

Ad Blockers : Google changing their tune, who's blocking and who's not

NO ADS | NO TRACKERS | NO MALWAREOnline social media update from DTG Magazine We haven't had an ad-blocker update since December, and I thought it had pretty much blown over. But now we're finding the industry is pushing back, and even Google is getting in on the act.

  • Watch, pay or go away: Google to enable publishers to charge users with ad blockers
  • Study: Many adopt ad blockers to avoid ads, not bad user experiences
  • Google will block some website ads on Chrome browser
June 15, 2017

60-Seconds #341 : Is this really necessary? What are they thinking?

Have you revisited a site from your past recently? Were you shocked at what you found? At one point I stopped tracking spam sites. They had ALL become spam sites. But then, while researching the new iPad Pro, Google referred me to the site of an old friend "Cult of Mac", so I clicked to go there ... there was a loud whooshing sound as it took my breath away! WTF is THIS? April 2, 2017

Ad Blockers : Google search result ads, Netflix, Native Ads, FCC privacy rules and more

We're following the advertising industry with great interest. Of course you've followed our advertising and marketing updates for years, and we carefully tried to warn the online ad world of the evils of spam for nearly three decades. Alas, the unquenchable quest for money has corrupted the entire online advertising world to the point of criminal activities and now there is a growing backlash from the public. It's a huge travesty that this second generation of internet users actually does not know what a spam-free internet is like. We're following the anti-spam world of ad-blocking for you :

  • Ad Blocking Declined In Germany; Advertisers Are Concerned With Snapchat Video Averages
  • Here's one sign that ad blocking's meteoric growth could start to slow down
  • Goodbye social media, analytics and ad trackers with Firefox Focus for iOS
  • Why building relevant ads in a cookie-free world comes down to context
  • Adblock Plus wins its 6th court case, brought by Der Spiege
  • Netflix promotes ‘Black Mirror’ by targeting ad blockers
  • Adblock Plus Calls Meetup To Form An Independent Board
  • A Glimmer of Hope in the Ad Blocking Battle
  • Ad-Blockers: Let’s Call Them What They Are!
  • The Natives Are Restless
December 20, 2016

Ad Blockers : Google search result ads, Netflix, Native Ads, FCC privacy rules and more

Now that we've been on the path of ad blockers for a year, the topics of click bait and fake news seems to have overtaken the media. Ad blockers will always help you on click bait sites because they're always full of predator and stalker links in the ads served. As we approach the end of 2016, the ad blocking field is getting hotter and hotter! This edition covers just a few of the hottest of the hot December 12, 2016

Publishing Update 1610 : Publishing content, digital, print, and DTP

In this edition of our publishing update we look at some deep journalism vehicles as well as sponsoring content and academic publishing. Don't forget that digital publishing is only a part of the picture -- the print publishing industry is robust and doing well!

  • How millennials interact with long-form journalism on mobile devices
  • Editorial and Sales Can Collaborate to Maximize Revenue
  • Is Your Publishing Toolkit As Strong As It Can Be?
  • Programmatic Publishing: Repurposing Ad Tech
  • Sponsored Content And Editorial Integrity
  • Academic Publishing Is All About Status
  • Rekindling the Passion for Print
  • Counteracting Content Shock
October 3, 2016

Publishing Update 1609 : Publishing, digital, content, print, and DTP

It's been some time since our last publishing update. Sorry! But seriously, Don't Print The Obituary For The Printing Industry Just Yet! The printing and print publishing industry has never really gone out of style, nor has it slacked off. Yes, it has changed, but the digital age has taken over -- there's a lot of graphic design, typography, photography and illustration still being printed with ink on paper! The graphic design community is still about 80% occupied by print. This is the Publishing Update of the Design & Publishing Center, so we'll consider all realms of publishing! Jump on board . . .

  • To Perfect Bind or Saddle Stitch — That is the Question
  • 3 kinds of content that are killing digital publishing
  • The Importance of Longform Content for Your Website
  • Why ‘Easy’ Publishing Solutions Hardly Ever Are
  • How digital publishers measure their influence
  • Think You'll Outsource Your Content Marketing?
  • A Script to Show Options for Placed Files
-- and more ... September 21, 2016

Ad Blockers : ad poison, skip button, pernicious Facebook, Adblock, WSJ, reader blocking

Isn't it funny that our profession is built so heavily on advertising yet I've become such a staunch advocate against it. There's a point at which advertising has become divisive and sinister. The advertising industry in their unquenchable thirst for revenue has given the store away and are making too much money to ever become honorable again.
      Advertising is a form of communication between two entities. When one side of the conversation becomes deceptive and fallacious, then it's time to end the conversation and part company. The problem is, the industry has become so good at hiding their malicious intent, few web surfers are aware of the dangers. As graphic designers, we take pride in the visual storytelling and persuasion on behalf of our clients -- but graphic design has very, very little to do with advertising on the web. Join me in the fight against malicious advertising ... hooray for ad blockers! August 16, 2016

#332 : How to make sure your email doesn't end up in the spam traps and trash!

After spending about six hours tracking and reporting spam, do you think I need to see one more? No? Well then, don't send me your press release that looks like spam. Here, take a look at this and see how somebody blundered ... April 28, 2016

Advertising Update : 2015 trends vs 2016 trends, myths, Super Bowl, GIFs and viewability

So, this is the issue where we look at the advertising trends predictions. I guess you may have already seen my 60-Seconds on Logo Design Trends, so you know how I feel about predicting trends. So let's see what the industry is up to now, and what you should be aware of if you're involved in any form of advertising

  • Are Digital Media Budgets Meeting Industry Viewability Standards?
  • Why Ad Tech Is the Worst Thing That Ever Happened to Advertising
  • Marketers Predict Hottest Trends in Super Bowl 2016 Advertising
  • 13 Media and Advertising ‘Trends’ in 2015 That Never Happened
  • 10 Behavioral Trends Guiding Advertising In 2016
  • RIP millennials: Marketing will be 'age agnostic'
  • Are GIFs the future of advertising
  • Digital media trends for 2016
January 20, 2016