Marketing Update : baseball, apple pie, and marketing

Is there anything that is more American than Marketing? How are your July 4th marketing activities going? Summer's hot, people are in a spending mood, they're traveling and you're in the driver's seat, here is the latest marketing update :
* Three Powerful Ways to Measure the Impact of Your Email Marketing
* 7 steps to better communicating your brand's story
* The mindset that makes online marketing work
* Q&A: Paul Holmes and the future of PR
* 7 traits of a solid PR professional
* Can Marketers and Data Get Along?
* Beef up your boilerplate
... and more June 24, 2013

Marketing Update : Learning from the past, Lead dynamics

Summer is your chance to make some progress on marketing and brand recognition so you'll be ready when the heavy fall and holiday season hits. To get your juices flowing now, here is the latest marketing update :
* A century of marketing media and measurement: The evolution of the 'growth hacker'
* Tracking what matters: A new mindset for evaluating PR
* Why lead nurturing is like hosting a dinner party
* 5 emerging social networks PR pros must know
* The science behind colors in marketing
* What is multichannel marketing?
... and more June 17, 2013

Marketing Update : Charts, Videos, Banners, and Mix Thoroughly

Marketers now have to match design to the task of pitching up and against the competition... will big data be the trick? We don't know, but here's the latest marketing update :
* Marketing research chart: New email marketing developments for 2013 Marketing Sherpa
* 7 Digital Marketing Strategies Made Better Through an Integrated Marketing Platform
* Efficiency and integration critical for effective content marketing
* 4 laws every PR professional should know for a crisis
* 5 Ways Direct Mail Shines in Multichannel Marketing
* Use customer testimonials in advertising
* Are banner ads useful? Research says yes
* Generate leads with video marketing
... and more June 5, 2013

Marketing Update : Market smart, build a better pitch

Marketers now have to match design to the task of pitching up and against the competition... will big data be the trick? We don't know, but here's the latest marketing update :
* 3 things that make online marketing outperform traditional advertising
* The dirty secret about online content and shrinking attention spans
* Content creation plus distribution equals PR for lasting impact
* 20 quotes to inspire PR professionals Ragan's PR Daily
* A few things marketers can learn from the media
* Why big data is the sexiest new marketing tool
* People love pictures, so put that to work
* PR pros don't always toe the company line
... and more May 30, 2013

Online Social Media Update : JUNE, vacations, travel

This Social Media update jumps into June and you can go along! Take your mobile device, iPad or laptop along this summer on vacation so you can keep up with new social media trends . . .
* Social media users say Pinterest is as popular as Twitter
* Unconventional ways to boost your Facebook engagement
* Maximize the social media presence at your next event
* Take advantage of Facebook's new cover photo rules
* Tweeting your way to a successful industry blog
* Let social media do good work for you
* Twitter App Update Improves Search
* Is Social Media Advertising or PR?
* Write more successful blog posts
* The Unbreakable Rules of Video
.... and the continuing world of social media and networking May 29, 2013

Marketing Update : Wake up after a cold winter

Marketers made it through the winter asleep -- but not it's time to start waking up and get a move on what's left of summer, and into the Fall buying season : here's the latest marketing update :
* Enhance your Instagram Web profile for improved exposure
* Personalized marketing drives buyer readiness and sales
* Editors and administrators can play nice together
* A few ways PR pros can capitalize on infographics
* The effectiveness of direct-mail marketing
* 4 social media trade show marketing tips
* 3 ways Google Glass could influence PR
* 5 top trends in mobile marketing 2013
... and more May 24, 2013

Online Social Media Update for Mid May

This Social Media update in the middle of May looks at Google+ hangouts, audiences, promotions, and preventing nightmares --
* Hangouts and Communities: The Road to Google+ [INFOGRAPHIC]
* How to Diagnose the Health of Your Social Media Strategy
* Discover more about your audience with social media
* How to Create Highly Engaging & Sharable Graphics
* Boost your Facebook engagement with promotions
* Can you prevent social media PR nightmares?
* Effectively manage a LinkedIn group
* Getting a grip on your social media
.... and the continuing world of social media and networking May 22, 2013

Online Social Media Update for May

This Social Media update joins spring changes coming to the whole world of online media -- from burn-out to flubs, to promotions and marketing -- let's catch up
* 5 tips for avoiding social media burnout - Social Media Today
* 6 ways to avoid a personal PR crisis on social media
* 7 NEW things to do after you've written a blog post
* 5 Ways Social Media Can Promote Your Offline Event
* Boost engagement on your LinkedIn company page
* 5 tips to reduce risk of social media flubs
* 7 simple social media moves that work
.... and the continuing world of social media and networking May 15, 2013

62% of Marketers Don’t Know How to Measure Social Media Advertising

Content marketing start-up Uberflip has released a new infographic about the state of social media advertising. Given mass consumer adoption of social media, over 75% of brands have incorporated social advertising into their integrated marketing budgets. March 26, 2013

Online Social Media Update: Tips and tricks to improve Facebook

Managing and growing your online, web design, social media plan, and making it go needs all the tricks you can muster. This media update includes:
* 7 goals of successful community management strategy
* 5 questions every social media policy must answer
* The 10 Keys to Optimizing Facebook Engagement
* 7 Secrets to Getting More from LinkedIn
* Tips for managing multi-author blogs
* 20 Tricks to Make Facebook Better
.... and more from the continuing world of social media and networking January 23, 2013