As the web changes, so does the demands on the web designer. We continue continue to share essential information for all web designers...
* Untangling Your Mobile Metrics With Better Redirects
* 10 Content Ideas To Improve Organic Visibility
* Get the most out of SEO extension and add-ons
* 6 tips for effective Web copywriting
* Internal linking, the other linking
.. and more

Get the most out of SEO extension and add-ons

A never-ending argument is that of the ultimate SEO browser plugin/extension/add-on setup. How a SEO uses and displays tools within the browser is a reflection of personality and demeanor, therefore arguments can understandably get pretty heated between even the best of colleagues.
      As it turns out, a lot of energy can be saved when focusing the foundation of the argument on categorizing add-ons by task orientation.
Full story : earchEngineWatch

6 tips for effective Web copywriting

It is no secret that effective Web copywriting is one of the most essential online marketing tools for attracting, retaining and converting customers. But how do you write copy that will get read?
      Web writing can be difficult, but once you have mastered the following six steps, you will be way ahead of the competition.
Full story : Ragan's PR Daily

Untangling Your Mobile Metrics With Better Redirects

A lot of mobile sites owners have trouble making sense of their metrics. In some extreme cases, they can't track referrals from any website besides their own desktop site, which of course is sending visits their way whenever someone approaches from a mobile phone.
      The trouble is potentially two-fold: not only is it hard to track visitors, but once Google's December changes take effect, it may be hard to attract those visitors in the first place.
Full story : Sherwood Stranieri - searchengineland.com

10 Content Ideas To Improve Organic Visibility

George Aspland writes in his "10 ideas for adding content to a website" ...
      In this and some future articles, we'll cover adding new content to a website as well as other web venues to improve organic visibility. When we work on a comprehensive marketing project for a client, we first learn about their business and then discover what marketing tactics their competitors have employed. At the same time, we learn what web venues are available to focus our marketing towards.
Full story : Search Engine Land

Internal linking, the other linking

In a search marketing environment where linking is all the rage, we tend to forget that just as important are the links we maintain internally on our sites.
      What is the point of garnering a great inbound link profile if your site can hardly be traversed by a search engine or human visitor?
Full story : SearchEngineWatch

MORE: Web Updates for Web Designers

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